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Alan Berg will be speaking at our 2018 seminar and you won't want to miss it! I've seen him speak many times over the years at WeddingWire World and the Wedding MBA. Here is his bio:
 
Alan Berg has been called “The Leading International Speaker and Expert on the Business of Weddings & Events”. He’s presented in 11 countries, and is the wedding and event industry’s only Certified Speaking Professional®, the highest earned designation for a professional speaker, an honor less than 800 Global Speakers Federation members have achieved.
 
Alan’s 25+ years of industry experience includes publishing 2 wedding magazines, 11 years at The Knot, most as Vice President of Sales and Education, and now, as a consultant and Education Guru for WeddingWire, the leading wedding technology company. He also speaks and consults for websites in Ireland, the U.K., India and Dubai.
 
Alan is the author of the books “If your website was an employee, would you fire it?,” “Your Attitude for Success”, and the new, and much anticipated sales book “Shut Up and Sell More Weddings & Events!”
 
Alan speaks to thousands of entrepreneurs and local business professionals, domestically and internationally, through webinars, live presentations, audio programs and of course his 3 books, which are all available here today.
 
Ladies and Gentlemen: Alan Berg
 
Buy your tickets today and see Alan Berg in Orlando this October!

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Lauren and Linley from the LP2 Boutique Agency will also be joining us again!  They will share the latest info on social media and how to best utilize it in our businesses.  Because things change so quickly in the "social" world these topics are subject to change.  We want to make sure you are getting the most recent, up-to-date information!
 


TENTATIVE SCHEDULE


Please plan to arrive on Saturday, October 20, 2018 and depart on Friday, October 26, 2018.

Sunday
BBG Private Market – Opens at 2:00 p.m.
Refresher Courses
2:00 - 2:30 What is private labeling and why is it critical?
2:30 - 3:30 The financial path to private label
3:45 - 4:30 Show me your package
BBG Private Market – Closes at 9:00 p.m.
 
Monday - WOW With Your Website!
8:30 - 8:45 Welcome and Announcements
8:45 - 10:30 Alan Berg - If your website was an employee would you fire it?
BREAK
10:45 - 11:45 What are you doing to communicate and solidify your brand?
11:45 - 12:30 Navigating website SEO
BBG Private Market – Opens at 12:30 p.m.
Lunch, Afternoon Snack and Dinner Provided
Cash Bar
BBG Private Market – Closes at 8:00 p.m.
 
Tuesday - SALES Day!
8:30 - 10:30 Shut Up and Sell Alan Berg
BREAK
10:45 – 12:00 Profit First with Ingrid - The White Dress Revolution: Transform your bridal store from a cash eating monster to a money making machine
12:00 - 1:30 Lunch on your own
1:30 - 2:30 11 Financial metrics and how to analyze them to work for your bottom line-grade yourself A-D
2:30 - 3:15 Ingrid - How to make your bridal store permanently profitable in an instant
BREAK
4:00 - 5:00 Breakouts 
- Tuxedo Success
- Prom
- How to find your balance between principle and policy and conflict resolution
5:00 – 6:00 Breakouts
- Tuxedo Success
- Prom
- How to find your balance between principle and policy and conflict resolution


Wednesday - Get SOCIAL!
8:30 - 10:00 Lauren and Linley - Building your brand thru social media
BREAK
10:15 - 11:15 How to build great content Lauren and Linley
11:15 - 12:00 Content calendar 
12:00 - 1:30 Lunch on your own
1:30 – 3:00 Analyzing Facebook, Using timelines, Developing Ads and posts to drive traffic
BREAK 
3:15 - 4:00 Breakouts
- How to Slay at a Bridal Show 
- The secret to engaging followers organically
- Connect with your brides/presell process
4:15 - 5:00 Breakouts
- How to Slay at a Bridal Show 
- The secret to engaging followers organically
- Connect with your brides/presell process

6:00 BBG Annual Dinner
Cash Bar
Karaoke
 
Thursday - Staff Systems 
8:30 - 9:00 "Staff" Infections
9:00 - 10:00 Hiring strategies Panel-how are you finding people now
10:00 - 11:00 Staff coaching using DISC personality principles
BREAK
11:15 - 12:30  100 ways to reward and motivate your staff
12:30 Lunch Provided
1:00 – 2:00 Final wrap up and open mic